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MTV Advertising
Advertising On My Traffic Value Overview
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• There are currently 2 advertisement spots on MTV • x1 top banner spot (728 x 90 / 468 x 60) • x1 side tower banner spot (160 x 600) • Anyone is able to view the statistics for any campaign ad on MTV • There are no fees charged for advertising...
Fixed Top Banner
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Fixed Top Banner Size: 728 x 90 Position: Top of all pages Type: Static Lifetime: Per hour basis Target audience: All users Reward: No Action required: No Description: The most valuable advertisement spot due to its position and the fact that it is fixed. This banner will replace all other ads on the top of the page for the hour. There is a fixed price per hour and it will increase accordingly with the MTV traffic...
Impression Ads
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Impression Ads Size: 468 x 60 Position: Top of all pages Type: Rotating Lifetime: Impression based Target audience: Ads reward level specific Reward: Yes Action required: Rate the ad Description: The cheapest method of advertising on MTV. Users are given the opportunity to rate each advertisement from a simple drop-down menu. Once a user has rated that particular ad, the user is rewarded a micro payment every time the user views the ad In the case of this ad, “viewing” merely means loading the banner image on the top of the page, there is no requirement for the user to...
Task Ads
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Task Ads Size: 468 x 60 Position: Top of all pages Type: Rotating Lifetime: Budget dependent Target audience: Ads reward level specific Reward: Yes Action required: Typing 1-8 lines of text Description: The most unique and beneficial advertisement spot. The user earns the most monetary reward by completing task ads, while the advertiser is able to spread knowledge and educate the audience on the product/service that is being advertised. An image with 1-8 lines of text will be shown next to the ad, the user is required to accurately type these lines of text onto a textarea...
Banner Auctions
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Banner Auctions Size: 160 x 600 Position: Left side of all pages Type: Static Lifetime: Every 24 hours Target audience: All users Reward: Yes Action required: Losing bids get 101% returned Description: This advertisement spot is auctioned off to the highest bidder everyday. MTV holds auctions up to 30 days in advance for this spot. Bids are made in increments of 10% or $1 (whichever is greater). Losing bids are returned 101% of their original bid instantly! For example… If John bids $10 for the ad spot for next Monday One hour later… Mary palces a bid of $11 for...
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